Founded in 1960 by designer Susan Williams-Ellis (1918-2007) and her husband Euan Cooper-Willis. Susan had been tutored in art by Bernard and David Leach, and had also been taught by Henry Moore and Graham Sutherland. Her father Clough Williams-Ellis, who created the Italianate village of Portmeirion in North Wales had asked her to produce some designs for the village gift shop. These were so successful that Susan and her husband purchased two potteries in Stoke-on-Trent and began production. During the 1960's many famous designs and shapes were created - the iconic Totem (1963), Cypher and Jupiter (1963), and Greek Key (1965) were just a few. In 1970 came Magic Garden and Tivoli, which further substantiated her skill for both shape and pattern design. In 1972 the classic and iconic Botanic Garden design was launched. The company continues today in the same Stoke-on-Trent factory with talented designers, creating dinnerware, cookware, glassware, textiles, gifts and candles. In 2006 Portmeirion acquired Pimpernel and in 2009 became the Portmeirion Group after acquiring the Spode and Royal Worcester brand names and intellectual property.